Privacy policy
The personal information we collect and how we use
it
We will only use the
information we collect about you as allowed by law (in line with the General
Data Protection Regulations (GDPR) (EU) 2016/679).
We collect information
about you to:
·
Process your order;
and
·
Provide you with the
best possible service.
We will not email you
unless you have given us permission. If you are already signed up to receive
our marketing emails, you can opt out at any time by clicking on the
‘unsubscribe’ link at the end of every email we send you.
Information
we will collect about you when you place an order or register on our site
The information we
will collect includes the following: your name, address, phone number, email
address, credit or debit-card details, and IP address.
Buying
licensed medicine
If you are buying a
licensed medicine, we may need to ask you some questions about your medical
history so that we can assess whether the medication is suitable for you. We
will never collect sensitive information about you without your permission. We
will keep the information we hold about you accurate and up to date. You can
check the information that we hold about you by visiting your account or
emailing us. If you find any inaccuracies, we will delete or correct them. We
will hold your personal information securely, in line with our internal
security policy and the law. We will not transfer or sell your information. We
may use technology to track how people use our site. If you have any questions
or comments about privacy, email us at sales@pharmaplus.co.ke
Improving
our service
We may ask you to
review our service relating to your order. We may also choose to publish your review on
our website, to help other customers decide where to shop.
Keeping information
We will only keep your
personal information for as long as we need it for the purposes we collected it
for, including for the purpose of meeting any legal, accounting or reporting
requirements. To decide how long we should keep any particular information for,
we consider:
·
the amount, nature and
sensitivity of the personal information;
·
the potential risk of
harm from unauthorised access to or use of your personal information;
·
what we need your
personal information for, and whether we can achieve that purpose in another
way; and
·
any legal requirements
that apply.
Use of personal information
We use the information
you provide to:
·
send you updates about
the status of your enquiry or order;
·
assess the suitability
of certain licensed medicines you order;
·
send you newsletters
and details of offers and promotions we believe you will be interested in;
·
improve the design and
content of our site;
·
understand the buying
behaviour of our customers; and
·
perform other general
marketing and promotional activities focused on our products and services.
When you place an
order, we need to know your name and email address, the delivery address, and
your credit- or debit-card number and expiry date. This allows us to process,
pick and dispatch your order, and to tell you the status of your order. We may
also ask for your phone number so that we can contact you urgently if there is
a problem with your order.
Your permission
When you provide your
information, you are agreeing to us and our service provider (if any) using
that information. If we decide to change our privacy policy, we will put those
changes on this web page so that you know what information we collect, how we
use it, and what circumstances we share it in.
Your email address
We will use your email
address to communicate with you about your order and the products you have
bought. While we have your permission to send you marketing emails, we will use
your email address for marketing purposes. You can opt out of receiving
marketing emails through the My Account section of our site, or by clicking on
the ‘unsubscribe’ link at the bottom of our emails.
Physical and electronic security
We have designed our
site to protect the information we collect from unauthorised access. We protect
your private information by following appropriate physical, electronic and
managerial procedures. To further protect your security, we also take
reasonable steps to confirm your identity before we give you access to your
account or allow you to make changes to your personal details. We are committed
to protecting your privacy and have security measures in place to prevent unauthorized
access to your personal information.
Improving our service
We will never sell,
trade or rent your personal information to others. To better tailor our
services to our customers' needs, we use non-identifying general information to
help us make decisions on how to improve us. We also share this general
information with our advertisers and other interested, reputable parties we have
a formal business relationship with. For example, we may tell advertisers which
areas of our site are visited the most by customers or, more specifically, how
many types of customer have visited certain web pages. However, we do not give
advertisers information that identifies individual customers. We also do not
use or share identifiable information given to us in any other way without
giving our customers the choice to opt out.
Cookies
Cookies are small text
files that are transferred to your computer's or device’s hard drive, through
your web browser, to enable our systems to recognise you and provide shopping
features such as recommend products and loyalty discounts, as well as storing
items in your shopping basket between visits. The help menu in most browsers
will tell you how to:
·
prevent your browser
from accepting new cookies;
·
have the browser let
you know when you receive a new cookie; and
·
disable cookies
altogether.
However, because
cookies allow you to take advantage of some of our site’s essential features,
we recommend that you leave them turned on. If you do leave cookies turned on,
be sure to log off when you finish using a shared computer. We collect
information through cookies, web beacons and other tracking technologies, such
as pixels through our website and through emails sent to you. Pixels and such
similar technology are used to, e.g. count users who have visited certain
pages, opened an email and date and time of opening and to provide us with
other website statistics. If you wish to block pixel tracking in your emails
you can do this within your email settings with most email service providers.
Check with your provider for further details.
Analytic Tools
Google Analytics is a
system that many websites use to record information about visits to their
website. Google set six different cookies with expiry dates ranging from 30
minutes to two years. These cookies are used mainly to differentiate between
first-time visitors to a website and repeat visitors. They also allow us to
make sure our website performs as well as possible for our users. The cookies
can collect an anonymous customer number when a user is logged in to the site,
allowing our systems to check the accuracy of Google Analytics data and help us
make sure your experience of our site remains relevant across devices. They do
not contain any personally identifiable information. Find out more about how Google use cookies (English only). These cookies may be
used to help us target advertising on platforms such as Google and Facebook.
We use All Response
Media Ltd. for our analysis and optimisation and they utilise your non-personal
data to plan and optimise media campaigns to most effectively deliver our
marketing strategies and ensure the ads that you receive from us are relevant
to you. They do this through Analysis cookies.
‘Analysis’ cookies are
used to profile user behaviour and optimise marketing campaigns e.g. we may
track which creative and medium has more resonance with the target audience.
This is designed to ensure relevant ads are served to you, to deliver a better
experience with the brand.
Social media plug-ins
Social media
‘plug-ins’ for Facebook and Twitter gather information for tracking purposes.
This includes the ability to track a user across devices for advertising
purposes, in line with the terms of each social-media platform.